According to Marketo, 96% of visitors who come to your website aren’t even ready to buy. This fact kinda blew me away. I mean, like seriously!

Learn the lead generation trick very few marketing professionals have mastered..

What if you could spend less money on marketing, but convert more clients? (Well, I can show you the digital marketing trick to do just that!)

In 2007, Chet Holmes published a book called “The Ultimate Sales Machine”. And within it he tells us that only 2-4% of any given market is ready to buy or make a commitment to you at any given time.

The reasons could be:

  1. They don’t need it right now.
  2. They don’t have the budget for it right now.
  3. They don’t trust you at the moment.
  4. They have more pressing matters.

So no matter how well designed your website is, or how persuasive your copywriting, it’s reasonable to say not every visitor is going to click your “contact us” button, also known as your Direct Call to Action.

And as your not the only option in town ..

That’s a big deal.

Here's 4 new ways to get more sales leads from your website. (Without redesigning a new one!)

  1. In step 1, Learn how to capture leads at 30-50% by giving your new clients a “less risky” path of doing business with you, and pull them in using The Trojan Horse Technique. [08.05]
  2. In Step 2, Who are your real competitors? (For example, If you design interiors are other interior designers your online competitors? ...) Well, for the best part NO! The faster you realise that, the sooner you can start competing against the real competition. [17:35]
  3. Today 98% of your potential clients will leave your website or social media page without making an enquiry. Instead of losing them, let's KEEP your business in front of your prospects from the day they first search ... all the way until they buy .. [27:30]
  4. And finally I’m sure you’d agree, booked appointments are significantly better than missed calls. So in Step 4 here's how to turn website visitors into booked appointments. [36.50]
Websites Vs Marketing Systems

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A “bad” marketing strategy will fail at all the above, rapidly burn through your marketing budget, and provide little return on investment.

A "good" marketing strategy will help you find new clients, help them see the world through a “better” lens, then quickly turn those prospects into new appointments.
Stephen Shaw. Founder of An Artful Science.


How do you really compete with people who are better than you?

Is it time to revamp your old website?

Foundation First

Helpful Marketing Guides

You help people overcome their challenges, to reach personal, lifestyle or business goals. We help you excel in digital marketing to reach a lot more of them.

Digital Marketing Guide Digital Marketing Case Study How To Get More Customers Getting your website found on Google — the ultimate “how to” SEO guide for small business. Website Copywriting Tips. Digital Marketing Case Study Social Media Marketing Digital Marketing Planning Guide Customer Relationship Marketing Brand Story Telling & Sales Funnels Website Planning Guide Website Competitor Analysis: Out Modernise the Competition Wordpress Development Website design ideas and tips. Brand Positioning Strategy — Escaping The Competitive Herd Website Design — Why most websites fall short. (And how to avoid being one of them .. ) Event Promotion SEO Networking Tips Web Typography

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An Artful Science®

Making your marketing truly valuable™

20 – 22 Wenlock Road
Greater London
N1 7GU
United Kingdom


Call me, email me, message me on Facebook, ping me like a submarine if you like. But let’s start funneling people along that yellow brick road. 😎

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When you follow the workflow included in this new 30 page ebook the traditional approach to “magic-bullet” digital marketing solutions soon become irrelevant.

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